Sunday, September 30, 2012

Ralph Lauren's Strategic Planning & Ethic & Social Responsibility


The Polo Ralph Lauren Foundation supports initiatives in cancer care, education and service in
 underserved communites. Such as The Ralph Lauren Center for Cancer Care and Prevention, 
American Heroes Fund, Habitat for Humanity, Polo Fashion School, Ralph Lauren Volunteers, The Reusable Tote and the Pink Pony Campaign.



The Ralph Lauren Center for Cancer Care and Prevention

In 2003, Ralph Lauren partnered with the nation’s leading cancer center, Memorial Sloan-Kettering Cancer Center in New York City, to create the Ralph Lauren Center for Cancer Care and Prevention.
The Center, the only outpatient facility of its kind in Harlem, is an independent 501(c)(3) charitable organization. Specialists at the Center make treatment possible for a wide range of cancers, and all patients have access to pain management and palliative care services, as well as treatment of rare cancers through referrals to inpatient services at Memorial Sloan-Kettering and other hospitals. The Center provides prevention education and health information to the Harlem community and beyond, and conducts research to help advance the understanding of the multiple factors that influence cancer care and health outcomes in medically underserved populations similar to those the Center serves.
One of the cornerstones of the Ralph Lauren Center is its Patient Navigation Program pioneered by Dr. Harold Freeman, Founder and Chairman Emeritus of the Ralph Lauren Center. As part of this innovative program, each patient is assigned a navigator as his or her personal advocate and problem solver, who provides guidance through the complexities of the health care system.
The Center is an extension of Ralph Lauren’s ongoing commitment to cancer research and care. More than 20 years ago, after his close friend and Washington Post fashion editor Nina Hyde was diagnosed with breast cancer, Ralph Lauren made a commitment to focus his philanthropic efforts on eradicating the devastating disease. In 1990, he helped establish a center for breast cancer research at Georgetown University Medical Center in Nina’s name; and in 1994 led the fashion industry in its support of breast cancer research with the CFDA initiative Fashion Targets Breast Cancer.





The American Heroes Fund

College Scholarships

In response to the events of September 11, 2001, the American Heroes Fund was created as part of the Polo Ralph Lauren Foundation, which raised $4 million for relief efforts and established a college scholarship fund for the children of the victims of the attacks.
In addition to the scholarship fund, the Polo Ralph Lauren Foundation bestowed major gifts to the Twin Towers Fund, the American Red Cross and the New York Police & Fire Widows’ & Children’s Benefit Fund.

The Reusable Organic Tote
This tote is made 
from 100% organic
 cotton. 100% of the
 net proceeds* from 
the sale of this tote
 will be donated to 
the Polo Ralph 
Lauren Foundation 
in support of 
philanthropic 
initiatives, including the Pink Pony Fund to help in the fight against cancer.
Pink Pony is Ralph Lauren’s worldwide initiative in the fight against cancer. Its 
mission is to reduce disparities in cancer care in medically underserved 
communities and ensure that treatment is available at an earlier stage by 
supporting programs for cancer screening, early diagnosis, treatment, research 
and patient navigation.

1 comment:

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